Veggie Grill
Case Study
Digital Marketing
Veggie Grill is a fast-casual restaurant that is passionate about bringing veggie-centric food to the center of the plate. As such, we visually position their digital marketing efforts to emphasize beautiful imagery in their brand voice at every communication touchpoint.
Through various digital marketing campaigns, which includes e-blasts, social media, and website efforts, the brand stands for the celebration of vegetables at every opportunity. This is brought to life through vibrant, bold visuals with an irreverent and clever tone. Their informal yet, engaging message also needed to be consistent across all platforms. Our job was to understand their vision and bring it to life through its creative at every opportunity both online and offline.
Since our engagement with the Veggie Grill brand, the digital marketing efforts continue to drive brand awareness and spread the message as the go-to destination for innovative and craveable veggie-centric food. The Veggie Grill brand is exploding with efforts towards expanding restaurants throughout the entire US.
“Design is an opportunity to continue telling the story, not just to sum everything up.”
Tate Linden